Exotrail

Exotrail

Roles

UI/UX Design, Webflow

Deliverables

3D & animations, Figma webdesign, Webflow website

01/ Client

Exotrail is an end-to-end space mobility operator. Their mission is to enable small satellites to move in space, optimise their deployment, increase their service performance, and reduce space pollution. It has raised $58 M to scale up production of electric thrusters and expand efforts to provide in-space transportation services.

Exotrail is an end-to-end space mobility operator. Their mission is to enable small satellites to move in space, optimise their deployment, increase their service performance, and reduce space pollution.
It has raised $58 M to scale up production of electric thrusters and expand efforts to provide in-space transportation services.

02/ Challenge

The new artistic direction of Exotrail had to follow the ambitions of the start-up, and it was a successful bet for the communication agency Graphéine which delivered a sober, elegant and attractive brandbook. From this solid basis, we were able to decline and think about the webdesign, by projecting various animations and 3D elements to bring relief and bring it to life. We finished with an integration via Webflow, CMS of which we are certified experts.

The new artistic direction of Exotrail had to follow the ambitions of the start-up, and it was a successful bet for the communication agency Graphéine which delivered a sober, elegant and attractive brandbook. From this solid basis, we were able to decline and think about the webdesign, by projecting various animations and 3D elements to bring relief and bring it to life.
We finished with an integration via Webflow, CMS of which we are certified experts.

03/ Webdesign & 3D modelisation

We respected the colorimetry associated with each Exotrail product in our webdesign: a dominant blue color, a green for Spacetower, a lighter blue for Spacestudio, a red for Spaceware and orange for Spacedrop.

This color palette allowed us to set the tone for the realization of all our templates on Figma.

We have also appropriated the Aeonik typography and have declined the whole webdesign for mobile use.

It also appeared necessary to carry out the 3D modeling of the satellites and to improve the various product images marketing.

04/ Webflow

The website was integrated on Webflow without any apparent complexity.

The volume of pages was divided accordingly with the different final uses of the client between static and collections (News, Team, Partners).

We applied all the basic SEO rules (Canonical, heading structure, image weight optimization, alt on images, href language, CSS minimize, rebot.txt, sitemap...) so that it is delivered fully optimized.

We also integrated a zap to establish a connection between the Webflow contact form responses and the CRM used by Exotrail.