Figma webdesign, Motion design
Popsink allows the automation of your operational processes and the creation of Data services that go far beyond dashboards. To enhance the platform for its public launch, Popsink called upon Mazette.co for its redesign.
In order to reach an informed public of Data engineers, we have chosen to use a dark theme. This one brings a visual comfort and an easy reading of the information displayed on the screen. It gives a less "accessible" image but allows to play on emotions, especially those that call for curiosity and mystery. It goes hand in hand with an interface with little text and allows a simple hierarchy by playing on the depth.
When we met the Popsink team, we quickly identified the need to simplify their service to their targets.
First and foremost, our UX research work allowed us to adopt simple and intelligible codes to concretize a rather abstract deeptech notion.
You can here discover the profiles of Benjamin Djidi (CEO), Alexandre Colella (CTO) and Mikael Briolet (Lead Dev).